The U.S. Soybean Export Council (USSEC) is broadening its focus beyond traditional buyers to capture growth opportunities in emerging markets while maintaining strong relationships with existing partners. With global trade discussions often dominated by tariffs and geopolitics, the council is emphasizing demand trends and future potential to guide its export strategy.
While China remains a major buyer of U.S. soybeans, the European Union continues to be a significant and stable market, importing roughly 30 million tons of soy annually making it the world’s second-largest GMO soybean importer behind China. The EU surpasses Mexico in purchase volume, with Egypt typically ranking fourth among U.S. soy importers.
For future growth, North Africa is emerging as a key focus. Countries such as Morocco, Algeria, and Tunisia could collectively import up to 1 million tons of U.S. soy, with Morocco alone importing 400,000 tons annually, representing roughly 70% of its soybean meal market. Investments in local agriculture and rising incomes in these nations suggest continuing demand growth, offering U.S. exporters a significant opportunity to expand their footprint.
USSEC’s outreach efforts in North Africa have been well-received, demonstrating that these markets are ready to increase imports and diversify their sources. By tracking where demand is headed rather than focusing solely on historical markets, the council aims to position U.S. soybeans for sustained growth globally.
